When “normal” is seen as a success these days, a trade show becomes a useful barometer of the market. Cersaie’s 43rd edition arrived against a difficult global economic and trade climate, yet largely held its ground, filling all 16 halls of BolognaFiere with 595 exhibitors across 145,000 square metres. Attendance slipped 2.4 percent to 92,352, but international visitors remained broadly stable and represented 48.2 percent of the total. The show’s 233 overseas exhibitors, meanwhile, accounted for 39 percent of the roster. For designers, that relative stability matters because Cersaie remains a concentrated view of where the ceramics sector is placing its bets, from tile and bathroom furnishings to new surfaces, installation and related technologies. In an industry accustomed to framing every edition around what is new, this year’s more telling story may be what endured.

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Shade by Cotto d’Este. Photo credit: Cotto d’Este

Shade | Cotto d’Este

Cotto d’Este has unveiled Shade, a new cement-inspired collection and the centrepiece of the brand’s 2026 offering. A material traditionally associated with rigour is reinterpreted with a softer, more luminous, and sophisticated character. Delicate tone-on-tone clouding and a texture of mineral micro-granules subtly animate the surface, creating depth and movement without disturbing its visual balance. Shade reveals its character through touch. The natural finish combines with a softness, creating a cement-inspired surface that delivers technical performance and slip-resistant properties. Colour further expands the traditional vocabulary of cement. The eight shades: Shine, Shadow, Clair, Ècru, Dune, Coffee, Musk, and Rubra, range from neutrals to warmer earth tones, offering a versatile palette.

Available in a 9mm thickness and a range of formats, Shade is complemented by the Line 60×120 cm décor, which interprets the fluted motif across every shade of the collection. The entire range also incorporates both Safetouch and Protect, Cotto d’Este’s antibacterial technologies.

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Log Anthology by Atlas Concorde. Photo credit: Atlas Concorde

Log Anthology | Atlas Concorde

Log Anthology began as a selection of rare wood species brought together in a single collection: Douglas fir, ash, elm, walnut, teak and zebrano, each with its own grain, colour and character. The collection explores different wood types and their applications. Three architectural styles interpret three distinct ways of engaging with the material, ranging from the warmth of the more exotic woods to the lighter appearance of the more understated timbers. The range is complemented by the Frame, Herringbone and Line patterns, which offer additional installation options, and by a system designed to extend from floor to wall, from indoors to outdoors. Atlas Concorde’s wood-effect collection brings together a range of species, colours and formats.

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Hybla by Casalgrande Padana. Photo credit: Casalgrande Padana

Hybla | Casalgrande Padana

Hybla is a modern take on a stone with a rich history. The collection draws on the appearance of Pietra Pece, also known as Ragusa Stone. The features of the Hybla collection include its random veining, raised three-dimensional effects and the subtle ripples on the surface, which recall the texture and colour variations of the original stone. In this blend of aesthetics and technical performance, each detail is an element of the design, featuring an interaction between patterns and textures. The collection combines a range of surface effects with a balance of style and function. The new Casalgrande Padana collection comes in four colours: Beige, Nero, Tabacco and Tortora, in the sizes 120×120 cm, 60×120 cm, 40×120 cm, 30×120 cm, 20×120 cm, 60×60 cm and 30×60 cm, with a natural surface and a thickness of 9 mm. The range is completed with a series of decorative tiles, offering additional options for porcelain, light, architecture and design.

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Fragments of Grace by Ceramiche Keope. Photo credit: Ceramiche Keope

Fragments of Grace | Ceramiche Keope

This collection outlines a visual and tactile progression: from the graphic purity of Grace to the greater depth of Grace Fossil, and to the bolder character of Grace Lithos. This progression allows different levels of intensity to be selected or combined within the same project, creating spaces that are both varied and cohesive. Unifying the entire project is the colour palette, conceived as a stylistic key to foster combinations among the different textures. The palette ranges from luminous hues to more neutral, dusty grays, culminating in warm, deeper shades.

Rounding out the Grace Atelier collection is “Fragments of Grace,” a mosaic project conceived by designer and creative director Margherita Rui in collaboration with Ceramiche Keope. The collection balances Modernism with the visual richness and geometries of Art Deco. Built around a mosaic module that cuts across the Atelier’s collections, Fragments of Grace is divided into four collections: Tressé, Domus, Avenue, and Pince, in which material, light, and rhythm blend through interlacing patterns, geometric shapes, metallic details, and glossy enamel backgrounds.

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Rare Collection by Laminam. Credit: Laminam

Rare with Rain Finish | Laminam

At Cersaie, Laminam expanded its Rare Collection, drawing on influences from interiors, product design, and fashion, and of particular interest is the debut of the new Rain finish on select Rare surfaces, which uses subtle bas-relief patterns to evoke flowing water and delicate droplets, adding a dynamic, tactile dimension.

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Kallia by Karim Rashid for Simas. Credit: Simas

Kallia | Simas

Designed by Karim Rashid, this sanitaryware collection gives ceramic a softer architectural language, with continuous curves and minimal visual interruption. Its proportions and mounting options allow the basin to shift between wall-hung, countertop and pedestal applications, while the reintroduced half-pedestal brings a quietly retro reference. A restrained palette, including four new shades, gives designers further scope to treat sanitaryware as part of the room’s material composition.

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Limestone Bone by Porcelanosa. Credit: Porcelanosa

Limestone Bone | Porcelanosa

Inspired by natural limestone, Limestone Bone is a premium porcelain tile in a warm bone-beige tone with subtle stone variations. Its matte finish, softly porous texture, and rectified edges create a refined, contemporary surface with minimal grout lines. Suitable for residential and commercial floors and walls, its neutral palette enhances the sense of space and creates bright, balanced interiors.

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Discovery by NovaBell. Credit: NovaBell

Discovery | Novabell

Inspired by Jurassic-era Pietra Lias limestone, this porcelain collection translates geological stratification into a contemporary surface for interior and exterior applications. Six muted shades provide a flexible specification palette, while InPhase digital technology synchronizes with the stone graphics to create alternating matte and luminous areas. The resulting play of light suggests three-dimensional depth without physical relief, preserving a smooth finish suited to architectural surfaces and integrated furnishings.

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LUNARIS in Kry Plissè Pearl detail. Credit: CA

Lunaris | Ceramica Sant’Agostino

Inspired by Taj Mahal marble, this porcelain collection explores the interplay of light and surface. 3D technology gives the finish convincing depth, while a mirror-polished option amplifies the stone’s luminosity. Ribbed Plissè introduces directional texture for vertical applications. A palette spanning soft neutrals to deep Ocean blue, alongside more than 40 graphic variations, gives designers latitude to build contrast without abandoning material coherence.