This IDC Market Analysis Perspective provides insight into the current and future state of the sales productivity and performance market. It includes an overview of the current market landscape, a technology buyer perspective, a market outlook, and IDC's advice for technology suppliers/service providers."Salestech vendors have rushed 'agentic' onto every product page this year, but most of what ships still resembles workflow automation with a chat interface bolted on. Genuine autonomous action — an AI system that reliably prioritizes, negotiates, or closes without a rep double-checking its work — remains more road map than deployment." — Michelle Morgan, research director, AI-Enabled Sales, Customer Service, and Contact Center Strategies
| # | Наименование новости | Тональность | Информативность | Дата публикации |
|---|---|---|---|---|
| 1 | IDC MarketScape: Worldwide Agentic Marketing for B2C Enterprises 2026 Vendor Assessment | 0 | 6.62 | 29-09-2026 |
| 2 | From SaaS Seats to Coworker Outcomes: New Metrics and Pricing Models for Automated Marketing | 0 | 7.13 | 06-10-2026 |
| 3 | IDC MarketScape: Worldwide Agentic Marketing for Midmarket Organizations 2026 Vendor Assessment | 0 | 6.62 | 25-09-2026 |
| 4 | Rebuilding Marketing Content for AI-Orchestrated B2B Buyer Journeys | 0 | 7.84 | 24-09-2026 |
| 5 | 市场份额:中国AI增强的销售管理型CRM市场份额,1H26 | 0 | 10 | 24-09-2026 |
| 6 | Claudeforce: The Future of (Marketing) Work Is Chat | 0 | 8.24 | 30-09-2026 |
| 7 | Worldwide Healthcare Provider Go-to-Market Handbook, 2026 | 0 | 8.59 | 30-09-2026 |
| 8 | Market Analysis Perspective: Worldwide Endpoint Device Management and Enterprise Mobility, 2026 | 0 | 6.66 | 29-09-2026 |
| 9 | Klaviyo Closes Enterprise Capability Gaps, Repositions as Autonomous B2C CRM, and Adds $100+ Billion to its TAM | 0 | 9.57 | 29-09-2026 |
| 10 | chiefmartec: The Next Marketing Differentiator Is What AI Agents Cannot Prompt into Existence | 0 | 8.12 | 02-10-2026 |