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U.S. Bank: U.S. Bank's Data-First AI Approach Drove Fivefold Creative Output and Record ROI

Дата публикации: 29-09-2026 04:00:00

U.S. Bank's Brooke Brown reveals how accountability — not AI — drove a three-year marketing transformation that cut timelines and quintupled content output. Strict data boundaries and cross-functional governance may be the model regulated brands need most.

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