Every marketing organization is racing to adopt AI. But while the technology is advancing at extraordinary speed, most companies are overlooking the harder question: how does marketing actually need to change? Andrew Watson and Norm DeGreve looked at what it takes to make AI transformation work in the real world.
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| # | Наименование новости | Тональность | Информативность | Дата публикации |
|---|---|---|---|---|
| 1 | AI for Marketers Digest: Familiar Assumptions Are Shifting | 0 | 7.11 | 29-09-2026 |
| 2 | The Real AI Problem Is Organizational, Not Technological | 0 | 10.32 | 29-09-2026 |
| 3 | What Executives Really Think About AI, with Michele Evans | 0 | 7.06 | 01-10-2026 |
| 4 | From Buying Groups to Live Events: How Marketers Are Putting ABM Discipline into Practice | 0 | 15.49 | 01-10-2026 |
| 5 | Dentsu: AI Becomes the Operating Layer: Why Intelligence Ownership Now Shapes Marketing's Future | 0 | 9.2 | 01-10-2026 |
| 6 | AI's Impact: From Investment to Measurable Outcomes | 0 | 5.36 | 01-10-2026 |
| 7 | The Original Lie of AI (And What to Do About It) | 0 | 6.14 | 03-10-2026 |
| 8 | Study examines risks companies face when relying too heavily on AI systems | 0 | 8.82 | 28-09-2026 |
| 9 | How SEO agencies are adapting to agentic search | 0 | 8.4 | 28-07-2026 |
| 10 | MediaLink: AI Agents Are Rewriting the Rules of Marketing Measurement and Influence | 0 | 10.12 | 05-10-2026 |